After Hamleys Mukesh Ambani is Planning to Bring Iconic Jewellery Brand Tiffany & Co. in India. Mukesh Ambani is Chairman and Managing Director of Reliance Company. Mukesh Ambani’s Reliance Brands Limited who retails over 30 international luxury brands in the country via 470 stores and 340 shop-in-shops in India – has announced plans to bring New York City’s famous jewellery brand Tiffany & Co. to India.
According to reports, Reliance Brands has signed a deal with Tiffany & Co. to re-launch the brand in India. The same report also mentioned that designer brand Tory Burch will also be launched in the country.
The two parties have signed a joint venture to open stores in Delhi and Mumbai. According to a press release issued by Tiffany & Co., Tiffany plans to open new stores in Delhi by the end of this year and also in Mumbai by the second half of 2020.
Presently, Tiffany serves 320+ stores in more than 25 countries with over 80 in Asia-Pacific alone, as well as e-commerce websites in 14 markets. Tiffany & Co. was founded by Charles Lewis Tiffany in New York City in the year 1837. And ever since its foundation, it has been revered for its high-quality diamond engagement rings and robin's egg blue boxes.
Tiffany & Co. had an unsuccessful franchising deal with a local jeweller in the country years ago, hence this is an attempt to re-launch the brand in a market that they have been trying to enter for a long time. But Tory Burch will be a new entrant in the Indian luxury market.
Both the brands are set to be launched next year at the Jio World Centre Mall which will be opened in Mumbai in April next year. None of the three companies involved has yet confirmed these partnerships, reports have added.
0 Comment Leave Reply
Connect with: